SM Cinema’s Family Movie Day features latest adaptation of ‘Pinocchio’

SM Cinema is treating families to a day of fun activities, freebies, and an exclusive family movie where kids will get to watch for free on July 2 and 3.

The SM Cinema Family Movie Day invites all families to spend an unforgettable, fun-filled weekend with a complimentary movie for the kids. By purchasing two (2) tickets to the family movie of the month, two (2) kids will get to watch for free. The family movie day kit includes one (1) free bowling game, one hour skating pass, one-month subscription to Blink, and other perks from Pancake House, Nivea Men, and other brand affiliates Patrons will also have access to a kids’ corner, full of different games and activities that children will surely enjoy.

From CrystalSky Multimedia, the latest adaptation of the classic “Pinocchio” finds poor old toymaker Geppetto who carves a a piece of pinewood into a puppet, which he names Pinocchio. Geppetto is delighted when his puppet suddenly comes to life, but Pinocchio is full of reckless whims and wild ideas. Before long, his crazy escapades cause considerable damage in the village, causing big problems for Geppetto – who loses his temper with his “son”. Pinocchio runs away from home and winds up in a series of madcap adventures: He meets the puppeteer Mangiafuoco, who almost throws him into the fi re; he is tricked by two petty gangsters, the Fox and the Cat; he is abducted and transformed into a donkey by an evil coachman – and then sold to a circus-owner, who wants to turn him into salami. Meanwhile, Geppetto is searching desperately for Pinocchio, and ends up being swallowed by a whale. But at the end of a long, adventurous journey, Pinocchio – having learned how to be considerate and courageous – manages to rescue his “father” from the whale and become a real boy.

SM Cinema aims to encourage families to dedicate a time for bonding with each other by bringing back the Filipino’s classic habit of weekend-movie-watching with the family at the cinema.

The SM Cinema Family Movie Day will begin with its debut feature film “Pinocchio” on July 2 and 3 and will occur monthly in SM branches nationwide.

Timeless classic story told in latest ‘Pinocchio’ adaptation

The most rewarding family bonding experience is about to happen at SM Cinemas with its latest Family Movie Day weekend promo on May 28 and 29 featuring the latest version of the timeless story of “Pinocchio.”

“Pinocchio” is the latest recipient of the Gold World Medal at the recently concluded New York Festival from Carlo Collodi’s classic story. Directed by Stepan Gajdos, the latest reimagining of “Pinocchio” is a blend of real film and computer animation. “Pinocchio” comes to life when a good-hearted old toymaker named Gepetto carves a puppet from a wood that he found. To Geppetto’s delight, Pinocchio comes to life – and like most little boys, he’s full of reckless whims and wild ideas. His crazy escapades lead him into a series of madcap adventures from joining the circus to visiting the inside of whale! Along his journey, and throughout all the fun, Pinocchio learns to be considerate and courageous and learns what it takes to become a real boy.

From CrystalSky Multimedia, “Pinocchio” stars Germany’s most acclaimed actors, led by Mario Adorf, best-known for his appearance in the Academy Award®-winning “The Tin Drum”, Inka Friedrich (“Summer in Berlin”), Sandra Huller (“Requiem”), Ulrich Tukur (“The White Ribbon”) and Benjamin Sadler (“Dresden”), in a suspenseful and humorous adventure.

With SM Cinemas’ latest promo, families can choose to buy two tickets with two free tickets for kids, provided that children must be below 4ft. in height in qualify. Patrons can also opt to buy four tickets and SM will give free coupons from their (malls’) partner merchants. For further details, please check SM Cinemas’ and CrystalSky Multimedia’s social sites (Facebook, Instagram, Twitter).