Heart Evangelista joins Genteel Home as brand ambassador for Filipino furnishings

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Heart Evangelista joins Genteel Home as brand ambassador for Filipino furnishings

Genteel Home heralds a fresh era for Filipino furnishings, revealing Heart Evangelista as their latest brand ambassador.

As a prominent bespoke furniture manufacturer in the Philippines, Genteel Home is dedicated to uplifting the nation’s home furnishing industry and shining a spotlight on the remarkable talent of Filipino craftsmen. To pave the way for this endeavor, they have joined forces with Kapuso star Heart Evangelista, a leading international figure in fashion and style.

On March 14, Genteel Home’s Founder and Principal Designer, Kapampangan furniture designer Katrina Blanca de Leon, proudly introduced Heart Evangelista as the brand’s newest ambassador.

Viewing Heart Evangelista as a representation of their brand’s growth and development, Katrina expressed, “We’ve been crafting beautiful furniture for over a decade, and now, with Heart on board, we’re blooming like never before.”

She emphasized that Heart Evangelista embodies the essence of Genteel Home – passion, pride in Filipino heritage, and a commitment to leaving a lasting impact on the world.

 Bianca Valerio, Heart Evangelista, Genteel Home’s Katrina Blanca de Leon

Expanding horizons

Looking forward, Genteel Home aims to extend its influence to international markets, spotlighting the Philippines’ wealth of talent in home furnishings. Heart Evangelista’s global renown, spanning fashion and social media spheres, aligns perfectly with the brand’s global aspirations, signaling their readiness to make a mark on the international stage,” Katrina highlighted.

Heart Evangelista lauds Genteel Home’s international caliber, emphasizing the importance of showcasing Filipino craftsmanship on a global platform.

“Genteel Home is super at par with international furniture,” she said. “Not a lot of people talk about it, that’s why it’s so nice that Kat and Genteel Home are here to show the world what we’ve got. Most furniture suppliers that you see in the global scene are actually from the Philippines. We are world class. It’s important that we’re trying to celebrate that.”

Genteel Home Collection showcase, styled by Robert Blancaflor

Crafting beauty since 2013

Genteel Home’s journey began in 2013, ignited by a special commission that fueled Katrina’s passion for furniture design. Since then, the brand has been dedicated to crafting pieces that inspire beauty and creativity in every home.

In addition to aesthetic appeal, Genteel Home prioritizes sustainability and community engagement. Their investment in a Mahogany farm not only ensures a sustainable supply of materials but also supports environmental conservation and provides livelihood opportunities for local communities.

Every Genteel Home piece is crafted with love and purpose, reflecting a commitment to excellence, sustainability, and Filipino craftsmanship. Their collaboration with Heart Evangelista epitomizes this shared dedication, setting the stage for an exciting future ahead.

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