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D8TV, the newest hub for Filipino influencers and vloggers, is making waves on mainstream television through Channel 31 and Beam channels nationwide. With an exciting lineup that includes names like Boss Toyo, Rendon Labador, Ava Mendez, Lai Austria, JP Bacallan, Dane Grospe, Whamos, Tukomi, Team Veron, Makagago, Mommy Gangster, Princess Tan, Mikay, and more, the Geng Geng Network is poised to redefine entertainment for Filipino audiences.

Boss Toyo on crossing to mainstream television

During a recent media conference where CinemaBravo was invited, Boss Toyo as D8TV’s Vice President for Creative Content highlighted the hurdles they face in establishing the Geng Geng Network’s presence. Among the challenges, he emphasized the following:

• Filling airtime from morning to evening across daily and weekly schedules.
• Encouraging fellow influencers and content creators to join the network.
• Navigating the struggles of traditional TV, including layoffs and stiff competition from other channels.
• Securing advertising partners to sustain operations and provide returns for sponsors.

“Isa yon sa mga major challenge: paano natin mahihikayat yung ating mga kapwa content creator at influencer na mag-come dito sa aming Geng Geng Network sa D8TV,” he shared.

(One of the major challenges is how to encourage fellow content creators and influencers to join our Geng Geng Network on D8TV.)

Toyo also outlined their step-by-step approach, prioritizing the completion of airtime slots. “Inuuna muna namin is mapuno yung airtime nitong Geng Geng Network namin,” he explained.

(We are prioritizing filling the airtime of our Geng Geng Network.)

Rendon Labador wants to be a role model

Rendon Labador, one of the network’s prominent personalities, shared their vision of becoming role models for other content creators.

“Dagdag sa sagot kung bakit kami nag-mainstream, gusto naming maging role model sa mga kapwa namin content creator na magkaroon ng responsibility sa tao,” he said.

(Adding to why we transitioned to mainstream, we want to be role models for fellow content creators in taking responsibility for their audience.)

He stressed the importance of addressing the unregulated nature of social media, where inappropriate content often proliferates. The Geng Geng Network aims to collaborate with the MTRCB to establish standards for creating meaningful and educational content.

“Gusto naming makagawa ng standard, na tingalain kami as a good example,” Labador explained. (We want to set a standard that others can look up to as a good example.)

This initiative, he hopes, will inspire aspiring creators to produce valuable content that imparts life lessons.

Nationwide reach, expansion Ppans

D8TV’s programs can be accessed across the Philippines through the following channels:

• Mega Manila: DTT CH31.7 and CH43 on GMA Affordabox
• Baguio: DTT CH26.7
• Naga: DTT CH32.7
• Iloilo: DTT CH26.7
• Cebu: DTT CH31.7
• Davao: DTT CH31.7
• Zamboanga: DTT CH31.7

This December 2024, the network will expand to:

• Batangas: DTT CH51.7
• Gensan: DTT CH45.7

(Note: Availability may vary depending on your digital box.)

Building new platform for influencers

Boss Toyo expressed his excitement about creating a platform that bridges social media and traditional TV. “Talagang dream ko ito na magkaroon ng ganitong platform ang mga influencer, para mas malawak pang audience ang marating namin sa Pilipinas,” he said.

(It has always been my dream to create this kind of platform for influencers to reach a wider audience in the Philippines.)

Also present during the launch was Ms. Ana Puod, the network’s Creative Consultant and former PTV General Manager. She explained their goal of evolving TV entertainment to meet changing viewer demands. “Gusto namin sa D8TV na punuan ang mga nagbabagong anyo ng entertainment na hinahanap ng mga manonood ng TV,” she noted.

(We want D8TV to fill the changing forms of entertainment that TV viewers are looking for.)

Other notable figures who graced the event to show their support were Mr. Jay Ruiz, D8TV’s Sales and Marketing Manager and a former ABS-CBN TV reporter; as well as Mr. Jimmy Policarpio, current IBC13 President.

Catch the exciting new programs of D8TV as it assembled some of the top vloggers, influencers, and content creators on Channel 31 and all Beam channels nationwide as it ushers in a fresh wave of entertainment for Filipino audiences.