Viva launches vertical streaming app Viva Movie Box

Viva Communications Inc. is taking its digital entertainment ecosystem to the next level with the launch of Viva Movie Box, with the tagline “Mahirap Bumitaw”, a brand-new vertical streaming platform — created for today’s mobile generation — featuring stories that hook, thrill, and stay with you.

Set to premiere on November 10, Viva Movie Box forms part of Viva’s 44th anniversary celebration, marking more than four decades of championing Filipino creativity and storytelling. The platform highlights Viva’s continued evolution in the entertainment industry — from traditional cinema to innovative digital formats that suit modern lifestyles.

Designed for easy viewing on smartphones, Viva Movie Box features short-form, serialized Filipino stories that fit seamlessly into any moment of the day. Whether you’re on a quick break, traveling, or relaxing at home, these bite-sized films are crafted to deliver entertainment that perfectly matches your pace and screen.

Through this latest venture, Viva reinforces its legacy as a pioneer in Philippine entertainment while embracing the fast-changing world of digital media — one vertical frame at a time.

Each title is created in vertical format, optimized for mobile viewing in portrait mode to deliver an immersive, on-the-go experience. Episodes run a minimum of one (1) minute and a maximum of three (3) minutes, offering concise yet compelling narratives that mirror Filipino way of life

Viva Movie Box showcases notable artists, award-winning directors, and celebrated writers, delivering stories that capture the emotions, struggles, and values that define the Filipino spirit. From family drama to hardcore realism, every series offers a genuine reflection of everyday Filipino experiences.

Launching Titles

Akin Ka Lang – Adult Drama
Cast: Nathalie Hart, Rhen Escaño, Albie Casiño, Shirley Fuentes, Ivan Padilla
Director: Christian Lat

Elisa: Batang Kabit – Melodrama, Revenge
Cast: Abby Bautista, James Blanco, Sheree Bautista, Alex Payan, Liz Gonzales, Yayo Aguila
Director: Sigrid Polon

Maid for Revenge – Revenge, Mystery
Cast: Rose Van Ginkel, Cara Gonzales, Mon Confiado, Billy Villeta
Director: Bobby Bonifacio, Jr.

Love Forbids – Forbidden Love Story
Cast: Denise Esteban, Alex Medina, Akihiro Blanco, Apple Dy, Andrea Babierra, Pat Sugui
Director: Aya Topacio

Inagaw na Anak – A Mother and Daughter Story
Cast: Louise Delos Reyes, Althea Ruedas
Director: Christian Lat

A Mistress’ Guide to Moving On – Campy Drama, Women-Empowerment
Cast: Meg Imperial, Mayton Eugenio, Guji Lorenzana, Zsara Laxamana, Jean Kiley
Director: Easy Ferrer

She’s Not My Sister – Family Drama
Cast: Ryza Cenon, Andrea Babierra, Andrea Del Rosario, Jojo Abellana
Director: Temi Cruz Abad

Kapatid, Kaagaw – Adult Drama
Cast: Phoebe Walker, Kelley Day
Director: Christian Lat