Just in time for the highly anticipated 11.11 shopping season, TikTok Shop has officially announced Andrea Brillantes as its newest brand ambassador. The collaboration comes ahead of the platform’s 11.11 Big Pamasko Sale, happening from November 5 to 11, 2025.
Andrea’s youthful energy, creativity, and entrepreneurial spirit align with the vibrant ecosystem of TikTok Shop, which brings together sellers, creators, and shoppers in one interactive e-commerce space. Apart from her successful acting career, she is also the founder of the beauty brand Lucky Beauty, an example of how TikTok Shop empowers Filipino entrepreneurs to showcase their products through authentic content and trend-led engagement.


This new partnership reinforces TikTok Shop’s commitment to strengthening its role as a trusted e-commerce platform, giving Filipinos better access to local brands, creator-led products, and meaningful shopping experiences tailored to their lifestyle.
The TikTok Shop 11.11 Big Pamasko Sale celebrates the holiday season with exciting offers, featuring ₱1,111 off LIVE and Mall vouchers, WOW Sulit Deals of up to 80% off, and LIVE Unli Free Shipping throughout the sale period.
A Big Pamasko Made More Special with Andrea’s Lucky Beauty Favorites
Through Lucky Beauty, Andrea hopes to inspire confidence among users who express their individuality through makeup, while showing how entrepreneurs like her continue to grow within TikTok Shop’s creator-led community. To mark her debut as brand ambassador, she highlights two of her Lucky Beauty favorites as part of her 11.11 must-haves:
1. Angel Skin Veil – A light and hydrating skin tint that provides a cloud-like filter and smooth finish. The buildable formula offers light to medium coverage that can withstand sweat and humidity.
2. Brow Duo – A double-ended stick that combines a fine-tipped marker for defined hair-like strokes with a retractable pencil for soft lines and blending. Both ends deliver a matte, long-lasting finish that stays in place for hours.
“I’m excited to officially be part of TikTok Shop, especially in time for 11.11,” Andrea shared. “As someone who’s always online discovering new trends, I’ve seen how TikTok Shop makes shopping more genuine and community-driven, especially how it connects creators, brands, and shoppers in a way that feels real and fun.”








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