CinemaBravo

It was daring. It was star-studded. And it made one thing clear — NDM Plus is playing a different game.

The “Not For Everyone” Gala wasn’t just another industry gathering filled with lights and photo ops. It marked a defining moment for NDM Plus as the streaming platform officially unveiled its striking new tagline:

“We’re not for Everyone (but we might be for you).”

And yes — they said it exactly like that. Confident. Direct. Unfiltered. The room responded with overwhelming support.

A speech that commanded attention

NDM Plus Owner and CEO Direk Nijel de Mesa took the stage alongside Executive Vice President Jan Christine, delivering remarks that veered far from the usual polished corporate script.

“We will not force our content down our audience’s throats. We will allow them to discover us.”

The statement drew strong reactions from the crowd.

He followed it up with another thought-provoking line:

“What you watch becomes part of how you think.”

The message was clear: NDM Plus is not chasing trends. It aims to create stories that leave an imprint.

A guest list filled with familiar faces

The gala gathered a strong lineup of celebrities and industry personalities, including:

• Moymoy Palaboy
• Lance Raymundo
• Toffi Santos
• JM De Guzman
• Krista Miller
• Jennifer Lee
• Glaiza de Castro
• Heaven Peralejo
• Amira Alawi
• Erika Davis
• Monina Lawrence
• Keylyn Trajano
• Martin Escudero
• Robert Seña
• Richard Quan

Also present were members of the NDM Plus Board of Advisers: Arci Muñoz, Daiana Menezes, Will Devaughn, Carlo Alvarez, and Jiji Jorge.

Sheridan Mortlock flew in from Sydney for the event. She is set to star in Direk Nijel de Mesa’s upcoming project Hearts in Transit alongside Nico Locco and Will Devaughn.

The energy in the room felt less like a simple launch and more like a creative collective coming together.

New projects and major announcements

The gala also served as a platform to unveil upcoming films and series under the NDM Plus banner. Award-winning directors were introduced as part of the growing roster, while standout talents were recognized at the NDM Plus Acting Awards.

The awards segment is now expected to become an annual highlight held alongside the gala.

The platform’s direction was evident: prioritizing storytelling over short-lived virality.

Platinum subscribers in attendance

In a notable move, Platinum subscribers were physically present at the gala as part of an exclusive membership perk. The premium tier was first launched in Singapore.

Rather than simply streaming the event, select subscribers experienced it firsthand.

NDM Plus is positioning itself not only as a content platform, but as a community offering direct access.

The bigger message

NDM Plus is not marketing itself as safe or predictable.

Instead, it’s presenting itself as a space for layered narratives, bold themes, and stories that don’t rely on algorithms to demand attention.

For viewers looking for something different, the platform is extending an open invitation.

Learn more at www.ndmplus.com. Because not everyone will get it.