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Who would have thought that Comedy Queen Ai-Ai delas Alas would suddenly ask to borrow ₱4 million on the spot from the Founder and President of luxury brand Maddox Jewelry?

That was the jaw-dropping moment when Ai-Ai approached Maddox Jewelry’s Founder/President Charo Cordial and directly requested a multi-million peso loan. The Comedy Queen was so convincing that Ms. Charo’s surprise — and slight hesitation — were clearly visible as Ai-Ai kept pressing the request.

But was Ai-Ai serious, or was it all just a prank?

Find out what really happened on the official YouTube channel of Maddox Jewelry:

You can also catch more content on their social media accounts: TikTok (maddox.luxury) and Facebook (D Maddox Jewelry).

Beyond the shocking “₱4 million” moment, Ai-Ai was equally impressed by the steady stream of customers visiting the Maddox Jewelry showroom located at AZDM Building, 1011 J.P. Rizal Street, Concepcion Uno, Marikina City. If buyers are already flocking to the physical showroom, imagine the scale of their online selling — which is actually how the brand started just six years ago.

Ai-Ai was even more surprised to discover that her favorite ring — one she often wears — was originally crafted by Maddox Jewelry. What she considered a simple everyday piece turned out to hold significant value.

Maddox Jewelry is known for offering genuine diamonds at more accessible prices, making it a go-to brand not only for celebrities but also for everyday buyers.

While browsing new pieces, Ai-Ai and Ms. Charo shared a lively conversation. Beyond being a trusted diamond jeweler, Ms. Charo has also built a name as a content creator — someone celebrity clients trust not only for fine jewelry, but even for sharing personal stories.