At the January 2026 Paris Menswear Fashion Week, Heart Evangelista reaffirmed her position as a global fashion force after being named one of Lefty’s Top 10 Key Voices for the season.
Standing out in an influencer space largely dominated by male personalities, Heart recorded a 5.4 percent engagement rate. Her social media presence during the fashion week translated to an impressive $3.34 million in Earned Media Value (EMV), underscoring her strong digital impact and audience connection.
Joining her in the Top 10 ranking were several prominent names in the Asia-Pacific entertainment scene. These included K-pop idols Mingyu and The8 of Seventeen, Hyun-jin of Stray Kids, Thai actor-singer Nattawat Jirochtikul, also known as Fourth, as well as other talents and brand ambassadors from across the region.
The only other female in the list was Chilean-Mexican singer Mon Laferte, who performed and appeared at the Willy Chavarria show.
During the Menswear Fashion Week Fall-Winter 2026 last month, Heart Evangelista attended high-value shows of Amiri, Sacai, Patou, Hermes, LGN Louis Gabriel Nouchi, and Kenzo.
According to observers, Heart’s strong media impact — especially being the only Filipino representative in the latest Lefty ranking — proves that she continues to drive significant luxury fashion value in the Asia-Pacific region.
Lefty is the influencer marketing platform for leading luxury and lifestyle brands. It identifies the right influencers from a broad number of qualified online profiles, using advanced systems to obtain deep understanding of influencers’ demographics, audience, and profile statistics.
Through Lefty’s Industry Reports, brands are able to uncover unparalleled insights into the ever-evolving worlds of fashion, beauty, and lifestyle.
The last time Heart Evangelista entered Lefty’s Top 10 was in June 2025 Paris fashion week. Meanwhile, no Filipino representative ranked in the Lefty report for the Paris fashion week September 2025 — when Heart was notably absent in any fashion show during that period.
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