There’s a new name in the music industry to remember: Tera, managed by Tyronne Escalante Artist Management (TEAM), which is behind talents Jane De Leon, Kelvin Miranda, Vance Larena, and many more.
She was official introduced through a media launch on October 25, 2022 at the Seda Vertis North Hotel in Quezon City. She is produced by Merlion Events Production Inc. and managed by Tyronne Escalante.
Merlion and TEAM has once again collaborated to produce yet another talented individual in the name of ‘Tera.’
Through the event, she performed her latest single, the self-penned “Higher Dosage.” She also had a duet with actor JM De Guzman, who serenaded her with his guitar.
Tera, which means “earth” in Latin, is undoubtedly prepared to break new ground in the Philippines’ entertainment scene.
Check out these snaps from Tera’s media launch.
The self-composed alternative pop single deals with darker themes such as alcohol and illegal substances, and moreover, how people deal with their problems.
“‘Higher Dosage’ is a song I wrote in 2019. No matter what your age, gender, or nationality is, everyone has a struggle that they’re enduring. This song reflects that darkness,” Tera shares.
The triple-threat (songwriter, singer, and dancer) is aware that her music is going to be very unique from what Philippine pop fans are used to, but she believes it is what makes her music necessary, saying: “There are already a lot of songs about love, finding it and losing it. What I offer to the audience is a real, some would say deeper, take on emotions, life events, [and] humanity. My debut single is definitely different from what people are used to, but I think anyone could relate to it.”
But Tera is definitely not settling for the shock factor. With her upcoming music video for the single, she had to undergo tons of preparations and meetings to make sure that her vision aligns with that of Director Elena Virata, who Tera praises was very “open minded and kind with the whole process.”
With her dance preparations, choreographers Douglas Nierras, Chrisy Sawada, and Froi Dabalus helped bring her song’s meaning to life through their artistic, meaningful choreography. She also underwent piano training in the Yupangco Music Academy, Voice Masterclass with Monet Silvestre, and most recently, in The Madz Studio coached by Alfred Samonte.
During the launching, Tera also performed her two other singles—“Façade” and “Sa Dilim.”
“This is a dream come true for me. I grew up watching live concert CDs of Michael Jackson and Beyoncé who both shaped me as a performer. Even as a child, I would perform for people and ever since then, I just never got tired of sharing my craft. Ultimately, I hope that people would relate to my songs and be blown away by my performances,” Tera ends.
TEAM Manager Tyronne Escalante shares that they are very much excited about the launch, “Tera writes her own songs and she is a natural-born performer. We can’t wait for everyone to know her and be just as amazed with her talent as we are. She brings something distinct to the country’s music scene and we’re supporting her all the way.”
Watch out for more of Tera as she conquers the music industry, serving her ground-breaking talent for everyone to cherish.