Botejyu collabs with 7 Samurai Iron Chefs for elevated Japanese dining

Botejyu is excited to announce its new collaboration with the renowned 7 Samurai Iron Chefs, aiming to enhance your dining experience. This partnership brings together tradition and innovation, combining classic Japanese flavors with modern techniques.

A special treat was presented to select invited media outlets during their media conference held in Botejyu at Estancia Mall, Ortigas.

Present at the event were Kazunori Kouyama (Vice President and COO of Botejyu Japan), Masahiro Ito (Ramen Samurai Iron Chef), Yoshihito Iwamoto (Donburi Samurai Iron Chef), Rhodelie Bala (General Manager), and Drei Francisco (Marketing Head).

Del Rosario’s dedication to quality food

Embarking on this collaborative journey with the 7 Samurai Iron Chefs, there is a sense of excitement in joining forces with culinary experts who possess unmatched skills and a profound love for Japanese cuisine.

Their dedication resonates seamlessly with VR Del Rosario’s, President and COO of Viva International Food & Restaurants Inc., steadfast commitment to achieving culinary brilliance. The shared goal is to explore new frontiers in food innovation, all while honoring the deep-rooted heritage that serves as the essence of Botejyu.

“We are incredibly excited to do this collaborative journey with the 7 Samurai Iron Chefs. Their unparalleled expertise and passion for Japanese cuisine align perfectly with our own commitment to culinary excellence. Together, we aim to push the boundaries of food innovation while staying true to the rich heritage that defines Botejyu,” affirms VR Del Rosario.

Presenting an illustrious ensemble of master chefs celebrated for their unparalleled expertise and inventive prowess in the realm of Japanese cuisine, this dynamic collaboration epitomizes a harmonious fusion of tradition and innovation. With the aim of reshaping the culinary panorama, it seamlessly merges time-honored Japanese flavors with contemporary culinary techniques, promising a dining experience that transcends the ordinary.

A fusion of culinary excellence

The partnership between Botejyu and the renowned 7 Samurai Iron Chefs marks the dawn of an exceptionally innovative venture, thoughtfully curated to unveil the pinnacle of Japanese culinary excellence. Spanning cherished classics to avant-garde creations, every dish serves as a testament to the mutual dedication to unparalleled quality and authenticity ingrained in the philosophies of both Botejyu and the esteemed Samurai Iron Chefs.

This collaboration marks a significant chapter in Botejyu’s rich history, embodying the brand’s steadfast dedication to surpassing expectations through exceptional dining experiences.

Drawing inspiration from the legendary samurai ethos and the esteemed legacy of the Iron Chefs, this collaboration vows to transcend traditional Japanese favorites, reaching unprecedented heights of culinary excellence.

Meet the Masterminds

The 7 Samurai Iron Chefs® represent the pinnacle of culinary excellence, comprising a select group of master chefs known for their expertise and creativity in Japanese cuisine. With a legacy rooted in tradition and a vision for innovation, these culinary virtuosos continue to inspire and captivate audiences worldwide with their culinary craftsmanship. in this inaugural phase on February 28, Yoshihito Iwamoto and Masahiro Ito, masters of Donburi and handcrafted ramen, respectively, take center stage.

Yoshihito Iwamoto and Masahiro Ito graced select Botejyu stores from February 28-29, 2024, offering firsthand glimpses into the creation of their signature dishes.

This live culinary spectacle is just the beginning, as the remaining Samurai Iron Chefs are set to delight the Philippines in the following months, completing a series of activations-from inventive ramen variations to imaginative twists on classic favorites, each dish promises to captivate the senses and redefine culinary boundaries-that promise to excite taste buds and ignite culinary passions.

Botejyu and the 7 Samurai Iron Chefs extend an invitation to patrons, urging them to embark on a culinary journey celebrating the profound heritage of Japanese cuisine. This experience embraces the evolution of flavor and technique, promising culinary excitement that transcends cultural boundaries.

About Botejyu

Established in 1946 in Tamade, Osaka by Eikichi Nishino, Botejyu has been a beacon of culinary excellence for over 70 years. True to its commitment to quality and authenticity, Botejyu continues to delight patrons with its innovative interpretations of Japanese classics. Botejyu now has 85 branches across the country.

For more information, you may visit www.botejyu.com.ph.