CinemaBravo

Puregold has at last released the music video for the new song “Nasa Atin ang Panalo,” a must-see for Pinoy pop enthusiasts, featuring a collaboration of four of the country’s top musical acts: SB19, BINI, SunKissed Lola, and Flow G.

The video premiered on May 25 — after weeks of teasing and building excitement on their social media channels.

“These four artists represent the pinnacle of Philippine music today. Working with them is a fantastic opportunity to reinforce Puregold’s brand message,” said Vincent Co, President of Puregold Price Club, Inc. “Puregold proudly celebrates their successes and is committed to continuously uplifting Filipino talent. As we approach our 500th store milestone, it’s a privilege to have these artists create a song that genuinely reflects our core values.”

The music video features all four acts performing together in a stylized Puregold store, showcasing their varied talents: harmonizing, dancing with vibrant choreography, playing instrumental solos, and Flow G writing and rapping his own verses.

Besides the remarkable achievement of bringing these four mega acts together in a single music video, “Nasa Atin ang Panalo” also honors the people of Puregold. Everyday shoppers and store staff, who ensure Puregold’s daily success, share the spotlight with the artists. Even Puregold’s own Aling Puring makes an appearance, joining in with the country’s biggest stars.

The song encapsulates the “panalo” spirit that has characterized Puregold’s extensive history in retail. It also mirrors the success stories of the artists involved. Each artist brings their unique story of triumph to the project.

SunKissed Lola’s steady rise in the industry reflects their dedication to making dreams come true. BINI’s growth and evolution remind us of the importance of transformation over time. Flow G’s persistent determination in overcoming challenges demonstrates his resilience. SB19’s journey, marked by victories and struggles, is a testament to their ability to recover and face new challenges.

This collaborative song is now available online and will soon be on streaming platforms like Spotify.

For Pinoy pop fans, there’s even more to look forward to. Each of the four artists has hinted at upcoming solo tracks to be released with Puregold in the coming weeks. These new songs will delve deeper into the individual qualities that have helped them achieve their “always panalo” dreams. Fans should stay tuned to Puregold’s social media for more updates.